Chiara Patrizi

Retention Rate: The Key To Success For Mobile Games

When it comes to UA strategy for mobile games, there are several metrics (KPIs) to measure and track to obtain information about your mobile game’s performance. All KPIs are different, because they provide you with data related to a specific area. The retention rate is arguably the most important metric to measure whether your campaign is hitting the mark or not.

Chiara Patrizi

February 22, 2023

Hyper-Casual Games: Best Practices For An Effective UA Strategy

The mobile gaming industry is rapidly expanding worldwide, this burgeoning growth has inevitably led to the development of a large number of game categories, such as strategy games, casino games, hyper-casual games and many others. In such a competitive industry, advertisers’ challenge is to stand out and reach the top position in the search pages. However is not an easy task, especially without a well-structured User Acquisition strategy. 

Chiara Patrizi

February 22, 2023

App Advertising Costs: 3 Key Issues To Consider For Your UA Campaign

How much does App Advertising cost? This is probably one of the most common questions that arises when talking about Mobile App Promotion. Understanding how much an Ad Campaign costs is a tough nut to crack for advertisers. Therefore, in this article we’ll go through some crucial aspects you need to know about App Advertising Costs.

Chiara Patrizi

February 22, 2023

Grow Your Mobile Game App With a Winning User Acquisition Strategy

Mobile gaming continued to run the entertainment industry in 2022, generating billions in revenue. In such a high-competitive field, as well as a good product you will need a killer User Acquisition Strategy to gain your potential users’ attention. You’ll have to stand out amongst your competitors with a tight UA strategy that can endorse the success of your mobile game app.

Chiara Patrizi

February 22, 2023

User Acquisition KPIs: Everything You Need to Know for a Successful App Campaign

Key Performance Indicators (KPIs) are metrics that are calculated in order to get an accurate understanding of how well your Mobile User Acquisition campaign is doing over a span of time. They can help you reach the most successful outcomes for your business. In this article I will show you some of the most important Key Performance Indicators for your UA strategy.

Chiara Patrizi

February 22, 2023

Mobile App Growth with Paid User Acquisition: 4 Tips for a Killer UA Strategy

Driving new users to download and engage with your mobile app is key for its success and growth. If you want to increase your app visibility and enhance your ASO (App Store Optimization), a well-structured Paid User Acquisition strategy is crucial. Here are 4 tips for a killer UA strategy.

Chiara Patrizi

February 22, 2023

How to Promote an App: 5 Essential Steps

Achieving a successful app campaign means to stand out among the millions of competitors and it is crucial to reach a successful paid user acquisition strategy. But how can you promote an app with a successful app install campaign and catch your users’ eyes?

Chiara Patrizi

February 22, 2023

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