Martina Sbrighi

Offerwall Ads: How Can They Help User Acquisition

This article analyzes how offerwall ads function, explaining why they are increasingly effective, and offers practical guidance for integrating them successfully into user acquisition strategies.

Martina Sbrighi

February 10, 2026

CPI and CPA: the Combination That Best Suits Your App Growth Needs

CPA or CPI? Actually, one isn’t better than the other. The real question is how to successfully combine them.

Martina Sbrighi

February 10, 2026

The Role of Mobile User Acquisition in 2026: Trends and Strategies

Learn how mobile user acquisition works and expand your knowledge on the most effective acquisition channels, the fundamental role of AI and the importance of a solid user acquisition strategy.

Martina Sbrighi

February 10, 2026

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