Mapendo | Blog

Crafting An Effective Mobile Game Advertising Strategy: A Comprehensive Approach

Successful mobile game advertising strategies made by marketing managers rely on the ability of ads to create a connection with users. When it comes to selecting your mobile game advertising strategy there are several factors to handle in order to maximize advertisements' revenue, starting from choosing the right platform to defining the UA's KPI: here's a review for your mobile game advertising strategy

Pietro Castellani

January 30, 2024

5 App Marketing Strategies to Improve UA in 2024

Join us as we delve into the essential steps and cutting-edge techniques driving the most successful app marketing strategies today, empowering you to conquer the market and achieve unprecedented ROI."

Viola Zannarini

January 29, 2024

Unlocking the Power of Mobile Programmatic: the Complete 2024 Guide

Jump in our article and discover the transformative force of mobile programmatic advertising! Check out what it means to run a mobile programmatic advertising campaign, how to reach maximum ROI and achieve cost-effective results.

Viola Zannarini

January 26, 2024

The Rise Of Mobile Game Advertising

Platforms for mobile game advertising help you in your user acquisition process: there are several ways to monetize a mobile game, including in-app purchases, subscriptions and advertising; every platform has its own different pricing models so searching for the more suitable ad format for your app will make the difference.

Pietro Castellani

January 25, 2024

User Acquisition: New Users For Your App

You cannot forgo building a strong user acquisition strategy, the way you promote your app is decisive for the success of your business; it's a cost-effective form of advertising, where you can pay only for concrete results.

Pietro Castellani

January 19, 2024

Il mio tirocinio a Mapendo: Marketing ed Intelligenza Artificiale

Giulia Zonno racconta la sua esperienza di tirocinio presso Mapendo. Ci racconta cosa significa far parte del team di marketing, cosa si può imparare e come si lavora con l'aiuto dell'intelligenza artificiale.