Margherita Rossi

Mobile App Marketing: Best Strategies to Boost Users and Long-Term Growth

Discover how mobile app marketing combines data, creativity, and multi-channel tactics to turn installs into loyal users and long-term profitability.

Margherita Rossi

November 5, 2025

Super Bowl LX 2026: Top UA Strategies for Sports Apps Growth

This article breaks down proven growth strategies and highlights the best betting apps to capitalise on Super Bowl LX before, during, and after kickoff.

Margherita Rossi

November 5, 2025

Maximizing App Success: A Complete Guide to In-App Purchases

Discover how in-app purchases turn free users into high-value customers, explore real-world examples from top apps, and learn how data-driven strategies can maximise app revenue.

Margherita Rossi

November 5, 2025

Mastering In-App Advertising: From Impressions Increase To Revenue Optimization

This article provides a comprehensive overview of how in-app advertising works, the main ad formats, and the best practices to maximise revenues while preserving a positive user experience.

Margherita Rossi

November 5, 2025

In-App Advertising

Definition and Benefits

Margherita Rossi

November 5, 2025

Turning data into profit for your app: The Strategic Value of Attribution Tracking

Learn how attribution tracking works and why it is the key to identifying marketing channels that actually drive conversions.

Margherita Rossi

November 5, 2025

Attribution Tracking

Attribution Tracking definition

Margherita Rossi

November 5, 2025

The blueprint of app growth: scaling users in 2026

A data-driven recap of the digital market in 2025:The article outlines how these shifts are setting the strategic foundations for growth, efficiency, and competitiveness in 2026.

Margherita Rossi

November 5, 2025

Mobile Game Marketing

Mobile Game Marketing definition

Margherita Rossi

November 5, 2025

Cost per Install 2025 : the ultimate report to grow your app worldwide

Discover everything you need to know about Cost per Installation in our latest financial report - from key factors driving CPI variations to how it differs across regions worldwide.

Margherita Rossi

November 5, 2025

Score the Best Deals: Black Friday 2025 essential shopping apps to download

Make your Black Friday shopping smarter, faster, and more rewarding- from price trackers to fashion and beauty essentials- all the app you must have in your smartphone

Margherita Rossi

November 5, 2025

Shopping Apps in Q4: Own the Season, Win the year

Explore how to unlock all Q4 growth opportunities and how to turn the seasonal peak into lasting results.

Margherita Rossi

November 5, 2025

The Ultimate User Acquisition Strategy: how to profitably grow your app

Discover the key tools and elements of a winning user acquisition strategy and learn how to apply them to achieve real results

Margherita Rossi

November 5, 2025

User Acquisition: a must-have for your app’s success

In this article, we are gonna explain everything you need to know about user acquisition and how it can effectively make your business grow

Margherita Rossi

November 5, 2025

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